Alana™ - Summer Floral Maxi Dress

Alana™ - Summer Floral Maxi Dress

★ ★ ★ ★ ★
(4.8) 5,342 reviews
£170.00 £34.95 Save £135.05
/
Colour
Size
  • Ordered before 23:00 = Shipped today
  • 10% Discount When Purchasing 2+ Products
Dynamic Product View Count

👁 0 People are now looking at this product.

UK Flag Free Shipping With UK Post
UK Flag Timer
Frequently Bought Together Deal of the Day Expires in:
30
minutes
00
seconds

A PERSONAL NOTE: GRAND OPENING SALE :

Our doors are finally open! Your excitement and support mean the world to us. If 'Add to cart' still works, that means your perfect piece is still available—but not for long! With gratitude, Sophia Bennett (Founder, Asran London)

Simplicity that makes you feel special

Alana™ is not just a dress: it’s a feeling. It’s that lightness that envelops you as soon as you put it on, the freedom to move without constraints, the floral detail that makes you feel beautiful even on the simplest days. Perfect for strolls in the sun, relaxed days, or little moments of everyday joy. It will make you feel cared for, natural, and incredibly feminine.

4 REASONS WHY YOU DESERVE ALANA™

  • 🌸 Lightness that is noticeable and felt
    Its airy silhouette makes you feel fresh and comfortable in every movement.

  • ☀️ Floral charm that celebrates your femininity
    The delicate nature-inspired patterns add timeless elegance.

  • 🩴 Everyday adaptability
    Easily pairs with sandals, flats, or casual chic accessories.

  • 💫 Relaxed style, wow effect
    The fluid cut flatters every figure effortlessly.

Size chart: (inches/cm)

UK Size Bust Sleeve Length
6-8 40.2''/102cm 19.7''/50cm 50.4''/128cm
10-12 41.7''/106cm 20.1''/51cm 50.8''/129cm
14 43.3''/110cm 20.5''/52cm 51.2''/130cm
16 44.9''/114cm 20.9''/53cm 51.6''/131cm
18 46.5''/118cm 21.3''/54cm 52.0''/132cm
20 48.0''/122cm 21.7''/55cm 52.4''/133cm
22 49.6''/126cm 22.0''/56cm 52.8''/134cm
24 51.2''/130cm 22.4''/57cm 53.1''/135cm
Maximum flexibility
Comfortable fit and high-quality materials, with an emphasis on durability.
Wrinkle-free
No more ironing: machine wash, hang and ready.
Breathable and quick-drying fabric
Fresh and comfortable all day long.
No smell
Neutralises the bacteria that cause body odour when you sweat.
30-DAY RETURN GUARANTEE

Buy with peace of mind with our worry-free returns policy. If you're not satisfied, return your item within 30 days for a full refund or exchange.

Real Reviews, Real Style

★★★★★

I recently ordered from Asran London, and I’m really impressed. The delivery was faster than I expected, and the packaging was both practical and stylish. The clothes look even better in person. I’ll definitely be shopping here again!

Olivia Harris
Edinburgh
★★★★

I’ve been ordering clothes online for years, and Asran London is now my top choice. The package arrived quickly, and the packaging was very well done. The quality of the clothing is fantastic and just what I was looking for. Highly recommend!

Jack Thompson
Manchester
★★★★★

My experience with Asran London was great. My order came faster than anticipated, and I appreciated the attention to detail in the packaging. The clothes are stylish and well-made. I’m really happy with my purchase and will be back for more.

Emily Robinson
Glasgow
★★★★★

Shopping at Asran London was a pleasure. The delivery was prompt, and the packaging was sleek and attractive. The quality of the clothing is impressive. I’m very satisfied with my purchase and look forward to shopping here again

Liam Johnson
City of London
★★★★★

I had a fantastic experience with Asran London. The delivery was quick, and the packaging was both functional and stylish. The clothes are of high quality and look great. I’m definitely going to recommend this site to friends and family!

Sophie Turner
Liverpool
★★★★★

I’m so pleased with my recent purchase from Asran London. My order arrived in just a couple of days, and the packaging was both stylish and eco-friendly. The clothes are fantastic quality. I’ll definitely be shopping here again. Thanks, Gravity London!

Emma
Manchester
★★★★★

Asran London exceeded my expectations. The delivery was incredibly fast, and the packaging was as chic as the clothing itself. The items are high-quality and exactly what I was looking for. I’m a happy customer and will be recommending you to friends.

James
Bristol
★★★★★

Asran London has quickly become one of my favorite online stores. The delivery was fast, and the packaging was both elegant and practical. The clothes are of excellent quality and just as described. I’m very impressed.

Maya
Glasgow
From London With love

Showcase your style with bold visuals and timeless fashion. Highlight the essence of Asran London — where every outfit tells a story of confidence, class, and individuality.

Recently viewed

TRUST OUR MORE THAN 20 YEARS OF EXPERIENCE

Your trusted partner in the fashion industry since 2001. Discover the difference in passion and reliability.

AVAILABLE 24/7 FOR ALL YOUR QUESTIONS

Our team is always ready to answer your questions and talk to you.

30-DAY COOLING-OFF PERIOD

After receiving your order, you have 30 days to decide whether to keep the product or return it effortlessly.